Faithfully following the Eastern Illinois University Brand Guideline, this opportunity pushed me to learn to create unique designs that stood by themselves while still adhering to specific design directions. Working on the UHDS Marketing Team taught me so much about marketing and design– from printing principles to how to cooperate with a team of people to launch a successful campaign.

EIU Housing and Dining

Illustration Gallery

Coming soon! A brand concept for a Creative Coworking Environment, rooted in the idea of coming close together to create something we might not have been able to accomplish on our own. Missing people and gathering with my art friends.

HDDL Creative Cospaces Branding

Corner Store Coffee Roasters is a brand concept for your favorite local coffee shop. The Emblem is constructed of the C from corner that when multiplied and rotated bares similarity to a cappuccino swirl. Toasty browns and greens are accented by a soft bright red, resulting in an inviting and fashionable yet classic aesthetic. Maragsa Display lends its unique character to the design while Basic Sans maintains that a majority of the Corner Store collateral is clean and functional while still remaining attractive. 

Corner Store Coffee Roasters

TOKEN Cannabis is a brand concept that I came up with so that I might playfully dip my toes in the relatively "new" arena that is contemporary marijuana packaging. TOKEN, a play on "toke," also suggests that this flower is the token to your next amazing high. Thus, the logo solution is a subtle interpretation of a token or coin being inserted into a machine. Warm and fresh colors aim to evoke all of your fondest memories of smoking with your buddies on a summer afternoon and are characteristic of the clarity that is experienced after consuming the quality product. Soulcraft Variable is used due to its customizable type option that presents unlimited fresh typographic solutions, while Qanelas Soft offers a perfect counter-balance. 

TOKEN Cannabis

An undergrad project that I gave a little facelift post-grad. Delicious doodles and bright cheesy colors let you know this mac-and-cheese joint doesn’t try to be anything it’s not. Soft san-serifs are comforting and easy on the eyes, just like your fav comfort food.

Mac Daddy's Restaurant

A student-run art magazine that features student artists attending EIU, gives student designers out of the classroom design experience and grants the rest of EIU a look at what’s going on inside of the Art Department. During the 2018-2019 school year, I oversaw the creative direction and physical production of the magazine as well as created social media graphics and managed social media accounts.

Blue Room Magazine

A non-traditional approach to a yearly calendar that celebrates a random anniversary every month. By leaving a large area of empty space on each page, I invite the user to jot down notes any way they like. TBH, I really just wanted a cool calendar that celebrated the world’s most esteemed anniversaries, for example– Adam Sandler’s 54th birthday and the first sale of the ballpoint pen.